Monday, April 04, 2011

Now We Can All Think The Same Thing


Marshall McLuhan in the early 1970s
Marshall MacLuhan
Image via Wikipedia
“In claiming ‘the medium is the message’, McLuhan meant that content matters less than the structures of the media; they shape human consciousness in profound ways.  Whereas print media isolated detached individuals who read privately on their own, the new media promote connectedness and a new international community (‘the global village’) that transcends parochial political barriers” – Cynthia Freeland.
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